Events

KCDMA sponsors monthly Luncheon Meetings focused on providing industry and marketing research and training to KC professionals. Visit our homepage to learn about what's coming up! For all registration information, please call 816-561-5323 or email info@kcdma.org.  If you'd like to receive emails on our upcoming events as well as our newsletter, email your email address and name to info@kcdma.org

Upcoming Events:

BMA - Business Marketing Association

B2B Rising: Behind the Scenes of Marketing Automation

 

Kansas City Business Marketing Association
Tuesday, May 14, 2013 from 1:30 PM to 7:30 PM (CDT)
Kansas City, MO – Boulevard Brewery

REGISTER AT: http://b2brising.eventbrite.com/
BMA MEMBERS – FREE
AMA/DMA Members – $25
Salesforce.com User Group – $25
Non-Members – $50

Marketing automation is changing the way we do business and this event will give both B2B and B2C marketers a chance to learn more about the options from leading experts.

Join us to hear from Adam Blitzer, Founder and VP of B to B Marketing of Pardot, an ExactTarget company, Mike Martin of Salesforce.com, Sara Zittergruen-Miller and Stephanie Ayers of Perceptive Software and Atri Chatterjee, the CMO of Act-On.

As the keynote speaker, Adam Blitzer will give an overview on marketing automation, discuss consolidation in the space, and project where it’s headed.

Then hear first hand from Stephanie Ayers of Perceptive Software and other corporate marketers who live in the day-to-day trenches of marketing automation. They will give an overview of their current CRM and marketing automation software platform and provide an example that showcase how the switch took them from lofty goals to post campaign analysis.

 

 

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Past Events: KCDMA April 2013 Luncheon   Tips, Tricks, and Traps for THE CROSS-CHANNEL MARKETING MESSENGER Tuesday, April 9, 2012   KCDMA February 2013 Twitter for Marketers Wednesday, Feb. 27, 2013 Top 10 Tricks for Sales Lead Generation Tuesday, Feb. 12, 2013 KCDMA October 2012 Luncheon Join KCDMA and AFP For a Special Joint Presentation Sponsored by Merrigan & Co. Hear about Boys Town’s direct mail fundraising program and get a behind-the- scenes look at the strategies that have made the organization successful, even during the recession. Join us Friday, Oct. 19, 2012, 7:30 A.M.! KCDMA August 2012 Luncheon Local, Mobile, Social- How Google is incorporating each in search marketing How seismic shifts in social media, local search, and mobile marketing are shaking up search marketing. Are you prepared with a cohesive plan across all three spheres? KCDMA June 2012 Luncheon The Power of Precognitive Marketing Uncovering unique audience insights that generate game-changing marketing results. KCDMA May 2012 Luncheon Inside the AMBITS, winnhe 2012 Aers from tMBIT awards share their secrets to winning direct marketing. KCDMA April 2012 Luncheon Marco Ilardi, Chief Strategy Officer, Adknowledge discused how web based display advertising is expected to grow 25% over the next year! KCDMA March 2012 Luncheon Andy Tretiak from Sporting KC shared the story of the team's rebranding in 2011 and how marketing played a key role in driving affinity for the new brand. Tretiak provided insights into the club's marketing strategy and creative execution, with special emphasis on CRM and social media efforts. He also provided a sneak peek into the team's plans for 2012 and beyond. KCDMA January 2012 Luncheon Jonathan Margulies, Winterberry Group, will introduce and describe some of the major forces shaping the practice of direct and digital marketing-and spotlight the emerging trends presenting growth opportunities for shrewd marketers and service providers. KCDMA November Luncheon The Future is Here ... and It's Mobile (Mobile Trends) Presented by Alex Campbell, Co-Founder and CEO, of Vibes KCDMA October Luncheon "Survive and Thrive" How an 80-year old mailing list company transformed itself for the new world of digital marketing! Presented by Peter Long, CEO of MCH Strategic Data KCDMA September Luncheon Choose Your Own Email Adventure Presented by TOM SATHER of Return Path (Sponsored by emfluence) KCDMA August Luncheon Data Analytics and Modeling Presented by Brian Patera, Client Services Director; Rod Irwin, Business Development Executive and Clint Sesow, Director of Sales with Experian KCDMA June Luncheon What every marketer should know in 2011 Presented by Gina Valentino, President of Hemisphere Marketing KCDMA May Luncheon Inside the Ambits Behind-the-scenes case studies spotlight three of Kansas City's best direct marketing campaigns: Best of Show AMBIT "Hallmark Hall of Fame - A Dog Named Christmas" Presented by Chad Milam, Interactive Director, and Leah Mountain, Account Director, Muller Bressler Brown Most Innovative Solution AMBIT "KVC Tree Gala: Light up the Night" Presented by Clifton Alexander, Owner, REACTOR // Design Studio Gold AMBIT, Consumer Integrated Marketing "AFI/Rehabbing with the Troops Season One" Presented by Sally Staab, VP/Account Group Leader, BKV   KCDMA April Luncheon QR Codes: Connecting People, Print & Mobile Presented by Mike Craig, Partner & Vice President of Marketing Ruxter Mobile, Kansas City, MO KCDMA January Luncheon Direct Marketing Trends for 2011 Lawrence Kimmel, CEO, Direct Marketing Association, New York KCDMA October Social Event / Networking with BMA Joel Book, principal and director at ExactTarget, to present B-to-B and B-to-C case studies. Thursday, October 21, 2010 | Raglan Road in the Power & Light District KCDMA October Luncheon How to market effectively tothe rapidly growing Hispanic market Presented by Rob Ayala-Flores & Steve Wood

 

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KCDMA September Luncheon: Marketing to Women (Nine essential ways to engage her in your brand)

Tuesday, September 14, 2010
Sylvester Powell Community Center, Mission, KS
Presented by: Betsy Perez Vice President, Ms. Smith) and Katie Kemerling Director, Ms. Smith)

13th Annual KCDMA Golf Classic (more info)

Wednesday, August 25, 2010
Prairie Highlands Golf Course

August Luncheon: DO YOU MATTER? - How to keep your brand relevant in turbulent times.

Tuesday, August 10, 2010
Figlio Tower, The Plaza Room, Country Club Plaza
With Brent Niemuth : Creative Director / Brand Strategist, J. Schmid & Assoc, Inc.

June Luncheon: DATABASE DISASTERS: Build a Better Marketing Database with Proven Success Strategies

With Bernice Grossman, DMRS Group, Inc.
Tuesday, June 8, 2010

May Luncheon: Leveraging the Power of Print on Demand to Speak Directly to your Customers

Tuesday, May 11, 2010
Matt Ross Community Center

April Luncheon: Panel of 2010 AMBIT Winners

Tuesday, April 13, 2010
Figlio Tower, The Country Club Plaza

The 2010 AMBIT Awards
Magical Results

Tuesday, March 23, 2010
Sheraton Overland Park

DM Days 2010: Session 3
Mobile, Engagement & Affordablue

Tuesday, March 23, 2010
Pierson Auditorium, UMKC Campus
with Michael Ahearn, Craig Wood & Ron Rowe

DM Days 2010: Session 2
B2B, Triggered Email & Creative

Tuesday, February 23, 2010
Pierson Auditorium, UMKC Campus
with John Coe, Larry Kavanagh & Jeff Chase

DM Days 2010: Direct Marketing Essentials

Tuesday, January 26, 2010
Pierson Auditorium, UMKC Campus
with Pat Friesen and Rob Murry

January Luncheon: Fast Future: Emerging Trends of 2010

Tuesday, January 12, 2010
Matt Ross Community Center
with Terry Berggren, Director of Destination Marketing at RUF Strategic Solutions

November Luncheon: Managing through Hard Times

Tuesday, November 10, 2009
Figlio Tower | Country Club Plaza
with panelists Dean Doria, Vice President of Marketing, Argosy Casino Hotel & Spa, Margaret Horan, Senior Direct Marketing Strategist, Kuhn & Wittenborn Advertising, and Peter Long, CEO, MCH Inc.

October Luncheon: A Look into the Future of Direct Marketing

Tuesday, October 13, 2009
Figlio Tower | Country Club Plaza
Presented by Hallie Mummert, Editor in Chief of Target Marketing magazine

September Luncheon: USPS Case Studies and Direct Marketing Integration

Tuesday, Septemeber 15, 2009
Matt Ross Community Center
Presented by Bob Eide, Mail Solutions Specialist

August Luncheon: Navigating the Social Media Terrain

Tuesday, August 11, 2009
Figlio Tower | Country Club Plaza
with Whitney Mathews and Kelly Kearney from Sprial 16

12th Annual - 2009 KCDMA Golf Tournament

Tuesday, August 4, 2009
Deer Creek
7000 W. 133rd St.
Overland Park, KS 66209

May Luncheon: Panel of AMBITS Winners

Tuesday, May 12 | 11:00 A.M. - 1:00 P.M.
Hyatt Regency Crown Center, Empire Room

April Luncheon: Going Green

Tuesday, April 14  |  11:00 A.M. - 1:00 P.M.
The announcement and installment of the 2009-2010 KCDMA Board!

The 2009 AMBIT Awards
Weird Science

Tuesday, March 24, 2009
Sheraton Overland Park

DM Days 2009: Advanced, Day 2 (the PM session)
The Science of Interactive Marketing

Tuesday, March 24, 2009
Sheraton Overland Park
with Ken Robbins, Angela Ridpath, Pamela Sandler and David Cacioppo

DM Days 2009: Advanced, Day 1 (the AM session)
The Science of Multi-Channel Marketing

Tuesday, February 24, 2009
Pierson Auditorium, UMKC Campus
with Ron Park, Terry Berggren, Bob Frohoff, John January and Tug McTighe

DM Days 2009: The Basics of Direct Marketing

Tuesday, January 27, 2009
Pierson Auditorium, UMKC Campus
with Pat Friesen and Alan Weber

January Luncheon: Fostering Growth in Turbulent Times

Tuesday, January 13, 2009
Assurant Employee Benefits
with Larry Kimmel, Chairman & CEO of G2 Direct & Digital

November Luncheon: How to Generate a Sales Surge

Tuesday, November 11, 2008
Matt Ross Community Center
8101 Marty, Overland Park, KS 66204
Catering by Dean & Deluca

Rising Star Luncheon

Tuesday, October 21, 2008
Kansas City Marriott Downtown
200 West 12th Street, Kansas City, MO 64105
*Special discounted rate for Rising Stars

September Luncheon: Direct Gets Social

September 9, 2008
Kansas City Downtown Public Library
14 West 10th Street, Kansas City, MO 64105
Catering by Fiorella's Jack Stack Barbecue

11th Annual - 2008 KCDMA Golf Tournament

August 27, 2008
Iron Horse Golf Club
15400 Mission Rd.
Leawood, KS 66224
913-685-4653

August Luncheon: Direct Marketing 2.0

August 12, 2008
Figlio Tower
Country Club Plaza
209 West 46th Terrace
Kansas City, MO 64112

June Luncheon: Walking the Legal Line for Direct Marketers

June 10, 2008
Kansas City Public Library
14 W 10th St, Kansas City, MO

May Luncheon: Do You Have What It Takes to Be #1 on Google?

May 13, 2008
Kansas City Public Library
14 W 10th St, Kansas City, MO

April Luncheon: Tracking theTrends

April 8, 2008
Kansas City Public Library
14 W 10th St, Kansas City, MO