For the past 9 years, Brody Dorland has been leading the content marketing efforts of DivvyHQ, a content marketing platform sold to content marketers around the globe (meta, I know). In this presentation Brody is pulling back the curtain on how his team has used the DivvyHQ platform to leapfrog their competitors on Google and social channels, and how they’ve created a flywheel for driving organic traffic, leads and growth.
In this tactical presentation, you’ll get a behind-the-scenes look at…
- The strategic components that guide a content marketing operation
- How to develop a flywheel that drives growth
- The single most effective tactic to leapfrog your competition
Brody Dorland is a former agency owner, marketing technologist, blogger, speaker and Co-Founder of DivvyHQ, a content planning and production workflow platform that helps marketing teams get organized, improve collaboration and simplify their content marketing processes. With two decades battling in the trenches of corporate marketing, digital marketing agencies and tech startups, Brody has emerged as one of country’s top content marketing strategists. Current clients include Aflac, McDonald’s, H&R Block & WWE.